What We Do
We connect our clients to opportunity, through personalized representation and strategic support.
Helping them diversify revenue streams across social and beyond, from podcasts and business ventures to live events and traditional media.
By focusing on brand development, we enable talent to leverage their strengths for long-term success.
"After a decade of building audiences on social media, Joe Sugg & Caspar Lee realized they weren’t getting the management they needed. That’s when they teamed up with IMG to create MVE - a management company designed by creators, for creators."
Global Reach
We benefit from a driven, global team with strong connections across markets and sectors, all while enjoying the personalized dedication of a boutique firm.
By Creators
We come from the world of social media. From our founders to our team, digital is where we began, and over the last decade, we’ve been part of some of the most innovative projects in the industry.
Brand Partnerships
We excel at crafting strategies that empower our talent to engage authentically with brands, often leading to career-defining work.
Business Development
Like our founders, who aimed to go beyond the expected, we help our clients create forward-thinking business strategies and diverse revenue streams.
Audience Building
We continuously explore innovative ways to build and sustain loyal audiences. From discovering and nurturing communities to managing fan clubs and fostering engaging connections.
Commerce & Merchandise
We help our clients transform their brand into tangible products that resonate with their audiences. From conceptualising unique merchandise lines to launching full-scale commerce strategies, we ensure every aspect aligns with their brand identity and connects authentically with their fanbase.
